Calle 13 Bacardi B-Live Private Concert in New York City
9/25/07- LatinRapper.com photos - press / access by Aimee
The largest spirit sponsored music festival in the world, the
BACARDI B-LIVE tour, makes its New York City debut on
September 22nd with a spectacular private concert event
featuring Sean Paul, Talib Kweli, Calle 13 and Mark Ronson.
These outstanding artists will collaborate for the first time
in an exhilarating performance at the Steiner Studios in the
Old Navy Yard in Brooklyn, New York. Following exclusive,
invitation only concerts across America, including Miami and
Las Vegas, now the BACARDI B-LIVE tour arrives for the first
time in the world’s mecca of music, art and fashion.
“BACARDI B-LIVE is a 25-country global event. While each event
is unique, every concert delivers an individual,
one-of-a-kind, collaboration of legendary music artists,
great-tasting BACARDI Rum cocktails and an unforgettable
experience”, said Joe Metevier, BACARDI Rum Brand Director.
For The Big Apple, BACARDI B-LIVE has brought together a
sensational all-star lineup with international appeal: The
Ambassador of Dancehall Reggae, Sean Paul from Jamaica (plus a
special surprise guest); three time Latin Grammy award winners
Calle 13 from Puerto Rico known for their pulsating blend of
hip-hop, salsa, and jazz; trendsetting artist/producer/DJ Mark
Ronson from London; and Brooklyn’s own critically acclaimed
rapper Talib Kweli celebrating his tenth anniversary as a
recording artist. This dazzling musical experience will be
enhanced by a live visual art show by innovative
Cuban-American painter Lebo who is returning home to the city
where he was born.
In addition to this distinctive combination of music and art,
the invitation only BACARDI B-LIVE audience will enjoy a
cocktailing experience unlike any other at the “BACARDI Avenue
of Cocktails”. Attendees will be able to become a “BACARDI Mix
Master” by designing their own
custom signature BACARDI cocktail recipes at a special
computer-module live at the event, or online at
www.BLiveNY.com, then have that cocktail prepared by one of
the BACARDI Master Mixologists at the “BACARDI Mix Your Own”
bar. Other venues unique to BACARDI B-LIVE include the world
famous “BACARDI Mojito Cocktail Bar” and the “BACARDI Grand
Bar” featuring a mix of great-tasting BACARDI cocktails,
limited only by someone’s imagination.
BACARDI B-LIVE will benefit New York City by donating the
evening's proceeds to a local community organization for the
arts to be announced at a later date.
“This charitable endeavor is a natural extension of what
BACARDI B-LIVE is-a diverse collaboration of artists and
audience, dedicated to having a sensational time, while
benefiting the cultural community at large,” said Nick Boyce,
BACARDI Rum Senior Brand Manager. “In addition to our
charitable efforts, we are proud to support social
responsibility in all our experiential marketing efforts,”
BACARDI B-LIVE is an exclusive invitation only event.
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