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Building with Dres of Black Sheep
3/21/06 - LatinRapper.com exclusive interview
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Who's a
Black Sheep? What's a Black Sheep? So begins the
first bar of "The Choice is Yours", one of the most
infectious and memorable songs of early 90's Hip Hop.
From that golden era comes Dres of the legendary group
"Black Sheep", and along with artist and producer Mr.
Lawnge, the duo makes its much anticipated return to the
forefront.
Once one of
the most known groups in hip hop, Black sheep dropped
off the radar in the mid 90's, seemingly out of the
picture with the exception of an occasional solo
release. The Native Tongue family members have
returned with a new album and plan on taking hip hop
back to the essence, we speak with frontman Dres in this
exclusive interview.
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LatinRapper.com: Black Sheep is back with a new
album, tell us a bit about it.
Well the name of the new album is 8WM/Novakaine, what it
kinda means is everyone has their own agenda. We’re
the kind of society where its not on our agenda where 'If
I'm not making money, I'm numb to it', that’s where the
novocaine comes in. I guess its kinda a cool concept to say
its just showing some of the growth, just trying to share
our experiences. Its our job to entertain, but also to
enlighten, were trying to do twofold, you know, some of both
without being preachy. Instill some knowledge in cats,
even more so than partying at this point. But at the
same time, were not negating that its about entertainment,
we want you to have a good time with us, and cats know us
for party joints and good times. We wanted to create
that as well, but we felt it was important to leave cats
with brain food.
Your last album as a duo dropped in ‘94, why was there
such a long hiatus for Black Sheep?
We never stepped away from it, we kinda wound up going our
own route for a few years. I can definitely say we
broke up as a group, not that that was a bad thing, but we
hit our pinnacle, we were really young. Not to say we
managed it poorly, but it was a time when hip hop really
wasn’t the conglomerate business it was now. We never
felt it defined us as people, money wasn’t such a factor at
that point, it was nowhere near the multiple millionaires we
have now, getting $200,000 for a one night set, that just
didn’t exist. At the end of the day, it just didn’t
seem like it equaled out. We were getting publicity,
but not really making money to really trade in our freedom
and have a regular life. We felt like the money we
made at hip hop, we could have made at a regular job.
It wasn't definitive that we had to stay in this group, we
kind of strayed away from it. I remember doing shows
with Biggie and Pac, God bess both of them, but we literally
might not have been here. Who knows, sometimes its
good to stay away from something, I think God blessed us, he
gave us the opportunity to share with a lot of cats at this
point in the game, which is so important. Maybe God
was saving us for now, I don’t know, but I definitely feel
great about us coming back out, it’s a good feeling project.
Its almost a needed project. That’s something that you
don’t really see these days, projects that make you feel
good. If they talk about something that makes you feel good,
its something just silly.
Kind of like Laffy Taffy music.
Yeah, exactly, its not that I hate Laffy Taffy music.
At the end of the day, its not an even playing field, music
such as a Laffy Taffy gets preferential treatment as far as
airwaves, and the kids not knowing what hip hop is. That
shouldn’t even really be in the same sentence as hip hop,
there's a big gap between rap music and hip hop. We
definitely came to represent the MC, not the rapper, but we
on a cultural kick, we want cats to embrace that as well and
know what it does mean to be into hip hop, not just be into
rap. I think rap is something that spawned from hip
hop, we want to take it back to the essence more so, and let
them know where their favorite music comes from, musically
not just lyrically.
Wolf in Sheep’s Clothing commercially made a bigger
splash than Nonfiction, why do you think that was?
Well, one of the main reasons is because of the label, when
we released Wolf in Sheep's Clothing, the whole label was
basically on point with it, they got behind it, we had
videos. This was when this stuff wasn’t really happening.
By the time the second album came out, it was a whole new
staff, Mercury folded the same year, we kinda got caught up
in the politics of big business. That was one of they
catalysts of us stepping away from it. We did a record
for Mercury, which was owned by PolyGram, which was owned by
Philips, we made music for a light company that doesn’t give
a f**k about our music. We feel like it wasn’t
definitive to who we were, and didn’t have a problem
stepping away from it. The money we made, it wasn’t big
money, we probably made in a year what some cats make in one
night for a show now. It wasn’t like we ever looked at
it like this couldn’t be done without music, there's plenty
of ways to skin a cat, and for the money we made, there's a
dozen ways to make that income.
What kind of numbers did the first Black Sheep album do?
Almost platinum, the album sold about 900,000, and it was a
harsh reality to find out we made pennies per unit. We
were splitting 30 to 40 cents a unit, and just recouping
several hundred thousand before we even got money from the
label. We were young kids, 19, 21, it was a lot to
learn hands on.
How will your latest group album differ from the first
two?
The latest one, to me, its so advanced as far as where we
are, our mentality, how were delivering it. We
definitely elevated our whole game, you can see the whole
growth, I feel really great about It.
What’s your favorite track on the new album?
My favorite track is probably Novokaine.
So does Lawnge do most or all of the production on this
album?
Nah, actually on the new album, which is kinda different for
us, we worked with all outside production. We rocked
with some cats, one of the main guys that did the production
was Bean 1 from out of Seattle, him and Vitamin D, Show Biz,
Kwame, one from Lord Finesse, my man Window Panes as well.
We really felt like it was kind of a good thing, we didn't
have to do it exactly like we used to do it. Lyrically
I feel cats are a step behind, but production wise cats are
a step ahead today. There are all kinds of tracks
today, the music is diverse where you can get something
soulful or damn near techno popping in the clubs these days,
let alone the down South bounces, West Coast. There's
so many different sounds now, there's a lot to play with,
that’s not a bad thing, but certain cats be definitive.
Cats in New York kind of stepped away from what got them
grounded, its kinda funny seeing cats in New York with
bandannas on bounce tracks, merging into this one colorless
music. Its like black people and white people f**king
all over the world, beige people now, that’s how the music
sounds like now, so much merging It isn’t as definitely as
it was. But I think that’s a good forum for us to step out
and do what we do.
You know your core audience is going to cop your new
music, do you feel that you’ve evolved enough to create an
album that you’re average high school kid would feel?
Without question, I think that the kid in high school is
gonna be so appreciative because kids are smarter than we
give them credit for. The music is dumbed down so much, I
have a son that’s 18, at the end of the day, I got cats
around me that are seeing first hand and appreciative.
My son might be around me when I play something and my son's
almost spellbound by some of the things being said. My
own son will be like this project is so important, it says
so much that kids need to hear. Not in a preachy way,
I feel like the first album wasn’t preachy, but it said a
lot in a real roundabout way. Wanted to give cats an
opportunity to hear a part of the new project, we have a
myspace page cats can go online and they can read about
what's going on with us and hear about us Myspace.com/blacksheepsoundz.
I think it’s a good sport for cats, they can even order a
t-shirt or get a sample of the album. Once the ball gets
rolling, I think its gonna get a great look, I want to shout
cats like Talib, Common, Black Star, Kanye, Mos. They
don’t do what we do, but they're in the same vein as what we
do, its good to step in the right direction. Cats need to be
themselves and not get caught up in what's making money as
much as what's making sense.
You released a solo album a while back, what pushed you
to do the solo thing?
Me and Lawnge had stepped away from each other, I can easily
say that this is what we were born to do. I was in
Carolina, I had a solo project on my own online, and I wound
up getting a little distribution offer from California.
Soon as I signed they folded, I was like I didn’t do this
for the money as much as having something to do. It
was just an experimental project to stretch my arms.
Do you have any plans to follow up with another solo
album?
Maybe down the line, we’ll see how it plays out. My
ambitions at the moment are for me and Lawnge to
re-establish the group. You never know, hopefully be a
better look than the last one, which was liberating, but not
necessary successful.
From what I understand, you’ve been on tour for a while
with the Native Tongue family, is this right?
Touring with De La, doing a lot of shows with De La, but now
we’re doing a lot of our own shows. When we first got back
together, I felt like the best way to get word out was to
jump out with our fam. De La embraced the new project
and they were letting me run around with them a lot, getting
word of the project out. We’re doing our own thing,
hopefully this Native Tongue tour, me and Prince Paul are
trying to spearhead a Native Tongue project.
Guest spots used to be a minimum on the old albums, is
that still the case today?
Mm hmm, no guests. And that’s just 'cause we want you
to get so much a compilation or a mixtape. Lot of cats
is like, the piggyback syndrome, everyone wants to do one
verse on one record, we don’t want to run that route. Maybe
down the line, add one.
When you decide to add one down the online, and had to
choose only ONE artist to do a guest spot on your next
album, who would it be
That’s kinda real.... Probably.… I like a lot of cats,
but I don’t feel like kids are proper to the game. I
would love to do a joint with Nas, a Jay, a Kanye, Mos. For
that matter, Eminem. Honestly, the hottest cat, but in my
personal opinion, anyone with a sense of self. Even
Jay and Nas really have a sense of self that’s reflective of
the struggle as far as what the music is. Where we come from
with it.
You made your film debut in Laurence Fishburne’s “Once in
the Life” but hadn’t appeared in anything big since, were
you just not as interested in acting as you were with music?
You know what, I'm really interested in acting, but I think
for the moment, I felt like I needed to concentrate on this
new project. At some point I would like to push the
envelope on that side, acting, but its good to put my foot
down on music and concentrate. Maybe at the end of
this year I'll start reading for roles. It was a dope
experience, I gotta big up my man Fish on that one, first
time acting and to have scenes with Laurence Fishburne is
huge.
Are you doing anything outside of music right now?
Nah, that’s it. Music is my life, other than shows. Really
prepping for the new album, been very fortunate, a charmed
life I’ve been able to live. I've never been in it for
the Bentley or a certain zip code, I've always been able to
maintain, which is really a blessing. I kind of embrace the
struggle, and enjoy seeing how far I can go from zero to
sixty in how long.
A few weeks ago, I heard a local station was spinning
“Flavor of the Month”, what’s it like for you today when you
hear one of your tracks on the radio or coming out of
someone’s system.
Like on the real, its always a great feeling, I'm so
fortunate that I have "The Choice is Yours", and every
single day for 15 years, cats have chosen to play it
somewhere in the world. You can't pay for that, no
artist has that. From Michael Jackson to Dizzie
Gillespie, no one is playing an album of yours every day,
it’s a blessing. It always feels good to hear someone
playing our music, I really know that they don’t have to,
they're doing it because they like it and it means something
to them.
Do you ever find that you get more love from Latin fans
who appreciate that someone like you was putting it down for
Latinos?
Without question. Like Spanish people are very
passionate, I'm half Puerto Rican, half black. The
Puerto Rican side of my family is so passionate, they ‘re
happy for anyone Hispanic that’s making sense or
enlightening or just of substance, they put it on their
shoulder. I've got that over the years, cats thinking
I'm Dominican, I'm repping the Hispanic cats that only speak
a drop of Spanish. A lot of cats when the families get
together, you have to be quiet, cats looking at you sideways
because your Spanish is so bad. But that doesn’t
negate who your family is, you love them just as abuela,
grandma, you embrace who you are, that’s just what it is.
I'm one of those cats, even though I spoke Spanish before I
spoke English, my parents separated when I was young, so I
didn’t speak Spanish, my mother didn’t speak it. So
when I came to my father's family, I really was the black
sheep, speaking to my grandparents was really rough back
then. Its reality for a lot of cats, music brought me
closer to those cats, half Spanish who don’t speak Spanish
for s**t, but that doesn’t stop me from being who I am. Were
all trying to be happy and live life.
So are you still holding it down for North Carolina right
now?
I'm in New York, been back here for some years, but I got a
lot of love for North Carolina, my moms, my sister out
there. I'm definitely a native new Yorker.
Carolina introduced me to a whole new life, it probably
saved my life. I was a real fast kid and got into
plenty of trouble, Carolina slowed me down and showed me a
life other than my block and my building, it gave me
perspective and introduced me to different types of people
and how to be respectful without being threatening, how to
earn respect. I was in a marching band and played
tennis, s**t I could never experience in New York, because I
kept an open mind and wasn’t afraid to experiment regardless
of what anyone thought. Plus when I came down there, I
was a cool New York kid, it didn’t matter what anyone else
thought. I already knew that they probably couldn’t survive
where I came from, I was kinda years beyond street cred, I
wasn’t moving for the authority of anyone, just trying to be
happy, and that’s so much of what life is about. Later for
what cats are thinking about you, live your life, do what
makes sense to you, as long as your family and friends
understand you, and your friends understand yourself.
And sometimes family and friends wont understand you.
Anything else you want to add for the readers and fans?
I guess maybe reinforce that don’t be afraid to hold on.
Even at this point in life, I'm an older dude today,
sometimes your aspirations, you can only do part time for
whatever reason. But its not for you to ever let them
go regardless of what you want to be or do, always hold on
to your aspirations. The day you let them go, they were
never for you anyways. Its okay to spend your life in
pursuit. There's plenty of ways to make money besides
basketball, hustling or rap. Don’t let money be the
catalyst of your happiness, there's a lot more happiness
than what's on a ledger.
And definitely stay tuned for this black sheep album,
its gonna be a sight to behold, we got the whole world
watching the floor for this one, no one's really extending
themselves too much to make it happen, we really have to
make it happen. Thank God for cats like you and DJs, cats
not caught up in the system about who I run with or who I
rock with, the cats that have a sense of self is who we
reaching out to. All that glitters aint gold, the real
gold is probably something that people arent gonna
necessarily see because it comes from the inside, and that’s
whats up.
Black Sheep on
the web:
http://blacksheeponline.com/
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