Toby Love Becomes the
Voice of the Youth
4/2/11 - LatinRapper.com exclusive interview
Toby Love ventured to Los
Angeles to promote his new album, "La Voz de la Juventud,”
slated for a May 2011 release.
Once a backup singer for
Aventura, Love earned his industry stripes after releasing
several chart-topping singles, and adding two Billboard
Latin Music awards to his collection.
The urban artist took a
break from his schedule to speak with LatinRapper about
his new album in this exclusive interview.
LatinRapper.com: You're in Los Angeles to promote your new
album, what city do you normally call home?
I'm actually from New York.
I was born and raised in the Bronx, New York, so that's my
home. Currently living in like four other places.
Have a house in New Jersey, have a place in Santo
Domingo, have a place in Puerto Rico also. Those are my
That you have a home in
Santo Domingo brings up my next question. You're Puerto
Rican, but a star in a genre from the Dominican Republic, so
how did you get into bachata?
Well, I have Dominican
family. I was raised with Dominicans, my moms is
actually married to a Dominican. I was raised around
both cultures, the only thing that separates us is water.
We're the same thing, we're all brothers.
I fell in love with Bachata
music, because my mom always listened to Bachata music.
Always cleaning up the house, and listening to Bachata music.
Just like she listened to Merengue music and everything else.
To me, Bachata is like R&B,
Rhythm and Blues. You have Rhythm in Bachata, which in
R&B you have rhythm, and Blues is amarque. I'm a big fan
also of R&B music. It wasn't really that hard for me to
incorporate my music into Bachata, 'cause I was raised around
The new album is
supposed to have some R&B flavor to it. When does it
God Willing, album drops
May 10. My third baby will be dropping. We have a
bit of everything on the album. R&B, Bachata, little bit
of Merengue. We have a reggaeton on the album, my new
artist. I have an artist signed to my company called Del
Bloque, which they're also my family.
I understand there's
supposed to be some crunkchata on the album.
Can you give me a
breakdown of what that is?
Well if you're down from
the South, and want to get crunk to music, I wanted to
incorporate that in Bachata. It's never been done.
My first album, I recorded half in New York, half in Miami.
While we were recording in Miami, I'm the type of person that
likes to listen to different genres. I'm hearing some
crunk music, some Pitbull, some Lil Jon. The mix just
felt right, it went right with Bachata.
Bachata is mostly romantic
music, lovey-dovey. But at the same time, I wanted to
give the public something else. So when they say bachata,
I want them to think of crunkchata, or Bachata tradicional.
Something different so the public has another option,
especially for my urban people, you know.
Who were some of the
producers you've been working with?
Well I produced 85% of the
album. I have also my partner Eddie Perez, he's my
partner in crime when it comes to producing. The
combination between us is just incredible. Thank God
I've had the pleasure of working with Eddie Perez, he's done
all three of my albums, me and Eddie.
I honestly didn't know
that you produced most of your own stuff, was that the case
with the first Toby Love and Reloaded?
Yeah, of course. We
produce all our stuff, I'm really hands-on when it comes to
producing and writing. I was raised on music, so I love
it. Just the creative process of trying to put something
different, and not be like anyone else. It's a
challenge, I love a challenge.
What's the significance
of the album's title, La Voz de la Juventud?
La Voz de la juventud means
the voice of the young people. I think the title is very
powerful, because I think I'm the voice of all them young kids
that can't speak about certain things. Like about love.
Sometimes us as men, and boys, sometimes we can't touch on
that topic. It's a little bit uncomfortable sometimes.
Also it has different
meanings to it. Some fans came up to me in Europe and
were like, you're the voice of the young people. But in
Spanish, tu eres la voz de la juventud. Which
means I am their favorite, the youth's favorite voice. I
loved it, it just came together.
So what can you tell us
about the new album?
I think every artist says
this, but I really mean it, this is my best album. I've
grown as a producer, I've grown as a writer, I've grown as an
artist, period. I think that the album is taking Bachata
to another level. A lot of people don't know that I'm
also a producer, like what I was telling you.
And challenging myself with
the new music. We basically use the same thing, all
Bachata artists. Bachata is bongos, guira, bass and
guitar. That's the main elements of Bachata. So
what I do is incorporate the whole R&B sound, the whole crunk
sounds, and all that. It's a challenge, it's a beautiful
So are you keeping the
best beats for yourself?
Would you ever produce
for a Prince Royce or Aventura?
Of course! It depends
on the vibe in the studio. Everything that I do, I give
150% to that thing, whether I'd be producing for Prince Royce,
or Aventura, or anybody. I try to get into their world.
I don't want nobody to sound like my stuff, I don't want
nobody to do what I'm doing. I go into their world, and
I'll try to produce or write something that they're
comfortable with. I like collaborating with people in
the studio, that's the best way to do things.
collaborations, I know you have at least one guest feature on
this album with a Mexican artist, who all do you have as guest
On my new album I have
Yuria the Mexican girl. We are the perfect harmony, I
say that in the song, incredible. I also have my father,
I featured my father on a song. I have my son on my new
single. My son, he starts the song, his name is Timmy
Star. New song called Casi Casi, which is already found
everywhere, thank God. I also have my artist, Del Bloque,
on my album.
I wanted to keep it real
personal. I have two years without bringing out an
album, I wanted to give the public more of me. That
doesn't mean I don't have 10 other songs with featured
artists, I have a lot of tricks under my sleeve. I have
other songs that I didn't put on the album. When the
album comes out, I have other things to attract to the album,
like Urban stuff. I have something with Notch, with Pit,
with my boy Fuego. A lot of things that are gonna come
with different artist. God willing, this is gonna be a
Have you ever thought
about doing a strictly English R&B album?
Definitely. That's the
reason that I incorporate the R&B and all the Spanglish in
what I say. I want the public to know that I'm not just
a bachata artist, or Merengue, or Salsero. I'm a singer,
I want to do stuff like that in the future. I want to do
a pop album, I want to do an R&B album, I want to do a
crossover album, just an American album. I think it will
be dope, it's something I'm looking forward to, and that I am
working on to do in the future, God willing, that's my plans.
Now this is kind of old
news, but something I've been meaning to ask. Several
years ago, you won the Billboard award for the best Tropical
airplay song of the year, but also best Latin Rap album.
Considering your debut album was mostly nuevo Bachata with
some R&B flavor, what were your thoughts on winning the award
for best Latin hip hop album?
That was actually a
blessing. It was a little weird, the title, Latin Rap
Album. But the album was urban, it is urban, we got
Pitbull, KP Da Moneymaker. It was a fusion between
Bachata and urban, we had the beats on it. Like we had
the song called Cadillac, that was talking about being in a
Cadillac. The topics were very urban, just the feel
itself, musically, was urban.
For us to be in that
category, it made sense. But that word Latin Rap Album.
The word RAP is what threw me off a bit. But it's
a blessing man, I took it, and it was a blessing.
Is there anything else
you want to mention about the album, or anything you've got
jumping off in the future?
Everybody go watch out for
that Toby Love-Notch track coming out soon. Got the
label popping off, called Scarlito Entertainment. Got my
first artist, Del Bloque. And I just want everybody
to.... Que me apoyen. Just feel what I'm doing
and check it out, I think we taking music to the next level.
I think it's going to be a very interesting year. Not
only on music, but also on videos, and possibly doing movies
in the future.
I'm looking forward to
your collaboration with Notch. Cuban and Jamaican, one
of my favorite artists. He kills it with Chevere and
Guaya Guaya, so will he be singing, or doing more dancehall?
It's more on the dancehall,
more on the Caribbean, just a good feel. I kid you not,
nobody is gonna regret listening to the song. The song
is called "Una Nena Fina," and it's gonna be just incredible.
I want to get the reaction of people when we put the track
out, it's gonna be a beautiful feel.
So for now, people can
call the radio and request Casi Casi.
Casi Casi, yes.
When will the Notch
The notch track, God
willing, the track will drop in the summer.
Anything else you want
to add for your fans?
Yes. Fans, I love
you. The only three words I have to say. I love my
fans. If it wasn't for them, there would be no me.
Expect the unexpected from la Voz de la Juventud, always.
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